Strategic Alignment


	"I've used Catalyst's Strategic Alignment process with four different software development teams from 12 to 80 people in size, between 1997 and 2005. The energy and passion it unleashes in the team is great. For once, there is a practical process for finding out what people really think we should be doing, and people are really surprised and engaged when they realize that other folks are already nearly aligned on the team's goals. This has turned several teams around from wondering "what's next?" to "I can't wait to create the next thing." Dave Story Senior Director of Engineering Adobe

Strategic Alignment is a state in which the energies of people within an organization are focused on achieving strategic goals and carrying out strategic initiatives. We help organizations deliver on the promise of their strategies by getting everyone committed to a common purpose, values, set of strategic goals, and initiatives.

Sound strategies depend on sound implementation, and creating a plan is only the first step to achieving a shared vision. Our Strategic Alignment consulting services provide a proven methodology to help organizations execute on their plans and ensure that all employees are focused on activities that generate the most traction in achieving collective goals. For more than 20 years Catalyst has helped organizations implement their strategies and has developed best practices for strategy implementation and change management. We have come to recognize that there are three crucial aspects in strategy implementation, and we specialize in helping organizations manage these phases to implement their strategic visions successfully.

Creative Tension
Develop a common language and framework for strategic thinking
Manage the way people actually respond to change
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